Panda Express is proud to announce that its newest culinary creation, Kobari™ Beef, will hit stores nationwide on September 22.
In spite of the down economy, Panda Express continues to grow and remain focused on providing guests with fantastic food and service. Evidence of this comes as Panda Express exceeds half a million fans on Facebook and continues to hire and expand its team members adding to its 1300 stores and 17,000 associates.Media Contacts: Thien Ho (626) 372-8478 Thien.Ho@PandaRG.comInspired by the sweet, smoky and spicy flavors found in Korean BBQ, Panda's team of culinary experts went to great lengths to fine tune the secret Kobari™ sauce to perfection. "We want to share the unique flavors of Asian-style barbeque and are excited to bring a first-of-its-kind flavor profile to our guests at Panda Express," said Panda Express Executive Chef Andy Kao. "Guests are in for a bold new experience."Add to Digg Bookmark with del.icio.us Add to NewsvineTo help support the launch of Kobari™ Beef, Panda Express is leaning on its now famous talking Panda Bear characters, Eddie and Tom-Tom, who will star in a new set of commercials featuring their comedic antics to get their "paws" on the secret Kobari sauce.Kobari™ Beef begins with slices of tender marinated beef tossed with wok-seared mushrooms, freshly cut leeks, crunchy onions, and crispy red bell peppers. The finishing touch is Panda's new secret Kobari™ sauce. Guests seeking a culinary adventure will be delighted by Kobari™ Beef's Bold Asian Flavors.Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1363910About Panda ExpressRounding out the celebration, Panda Express is hosting a Free Kobari™ Beef Day on September 29. Fans can sign onto Panda Express' Facebook page to receive a coupon for a free serving of Kobari™ Beef. Visit www.facebook.com/pandaexpress for more information.
Media Contacts: Thien Ho (626) 372-8478 Thien.Ho@PandaRG.com
No comments:
Post a Comment